StrawFish’s mission is to give away its superior straw for FREE – always. This is done by aligning an Advertiser with a Beneficiary (Restaurants, Hotels, etc.) to “sponsor” their straws and remove an expense line. An advertiser gains unprecedented access to their target customer segment by putting their brand right on the straw itself! Unlike any other medium, StrawFish offers Advertisers a 100% Interaction Rate with the designated consumer. This is because consumers must physically touch & look at each advertisement (paper straws) while they consume their beverage. This subconsciously generates an association between: the quality of the paper straw, the brand’s commitment to sustainability, and the brand’s image. Printed with FDA-Approved Water-Based Ink, StrawFish guarantees this intimate and effective way of advertising will remain visible and intact for the duration of the entire dining experience, no matter how many beverages are consumed.